Real Estate Agents Learn Hypnosis 06/23/2010
Real estate agents have begun training in hypnosis language patters to help them close deals. techniques from hypnosis (and NLP) have been used in advertising and sales for years so it is only natural for it to have expanded into real estate sales. Notice that customers can't be controlled but if they do want the house then the agents will be able to sel with greater influence and know what kind of behavior and language can break a deal that would otherwise have gone through. Real estate agents use hypnosis to seal property deals NOW, concentrate solely on my voice . . . real estate agents are using hypnosis to clinch deals. The latest skill in the salesperson's arsenal is to appeal to the subconscious mind of buyers and sellers. But it is far more subtle than waving a pocket watch in front of your face and asking you to count backwards. "It's more along the lines of choosing your words carefully in a way that compels someone that, if they were so inclined, they might take action or it might just increase your odds of someone agreeing with a proposition you might have," said Brisbane-based real estate trainer Glenn Twiddle. "Instead of saying 'Do you mind if I get you to do X, Y and Z?'. It might be 'You don't mind if you do X, Y and Z'. "'Do you' is a question with a yes or no answer. 'You don't mind' is a statement, and unless they really disagree with that statement they might be more inclined to go along with what you say." Mr Twiddle is a qualified clinical hypnotherapist and has been training real estate agents, according to his website, in how to use "advanced language skills, embedded commands and hypnotic principles" in the sales process. But don't think you need to turn up to open houses this weekend with sunglasses and earplugs. "Nobody can hypnotise someone into doing something they don't want to do. I can't hypnotise anybody into buying a house that they weren't in some way inclined to buy," he said. So far the practice is not widespread. "There are about 10,000 agents in Queensland, so there'd be say 10, up to 50 at the most, who do it by design and from practise and learning," Mr Twiddle said. And the good news is buyers and sellers can use the same technique on their agent. "Any seller or buyer who understands these techniques in their everyday life will be a better negotiator. And they can use that with their kids or with their partner. It could be as simple as influencing what's for dinner." Comments Your comment will be posted after it is approved. Leave a Reply |
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